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How has COVID-19 affected the Trade Show Industry

coronavirus affecting trade shows and convention centers

 

                The Coronavirus (COVID-19) pandemic affected thousands of conferences and expos globally, with cancellation or postponement. Countless exhibitors had no choice but to cancel their trips and make alternate plans. In addition to maintaining a safe and healthy work environment, many businesses are focusing to cut back spending and find fundamental strengths in those challenging times ahead. 

                In the U.S., there are at least 200 known trade shows canceled or postponed. Globally, there are currently 1600 trade shows and exhibitions canceled or postponed (Vogel-Seib, 2020). More than 100 countries have imposed travel restrictions. According to sources by UFI, “As an industry, the exhibitions industry generates a total economic output of 26.2 Billion USD per month globally on average…based on the current numbers and size of the events not taking place, 16.5 Billion economic output have already been lost” (UFI, 2020; Vogel-Seib, 2020).

 

Below are the Industries that got hit the hardest by Coronavirus.

Airlines Education Real Estate
Casinos Hotels Restaurants
Construction Live Sporting Events Retail
Conventions Manufacturing Theme Parks
Cruises Mining Wholesale Trade

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We have compiled a list of major trade shows which have been impacted by the Coronavirus (COVID-19).

 Trade Show Original Date Show Location Status New Date
AORN Conference & Expo 3/28/20 Anaheim, CA Canceled N/A
CASBO 3/29/20 Palm Springs, CA Canceled N/A
Nightclub & Bar Show 3/30/20 Las Vegas, NV Postponed 6/23/20
IWCE 3/30/20 Las Vegas, NV Postponed 8/24/20
American Coatings Show 3/31/20 Indianapolis, IN Postponed TBA
International Pizza Expo 3/31/20 Las Vegas, NV Postponed 6/26/20
WQA Convention and Expo 4/1/20 Orlando, FL Canceled N/A
USITT Conference 4/1/20 Houston, TX Canceled N/A
ISA Sign Expo 4/2/20 Orlando, FL Postponed 8/23/20
NSBA Annual Conference and Expo 4/4/20 Chicago, IL Canceled N/A
The Car Wash Show 4/6/20 San Antonio, TX Canceled N/A
Electric Power Expo 4/14/20 Denver, CO Postponed TBA
NRA Exhibits 4/16/20 Nashville, TN Canceled N/A
NAB Show 4/18/20 Las Vegas, NV Canceled N/A
America's Beauty Show 4/18/20 Chicago, IL Canceled N/A
Seatrade Cruise Global 4/20/20 Miami, FL Postponed 9/16/2020-9/17/2020
Coverings 4/20/20 New Orleans, LA Canceled N/A
FDIC 4/20/20 Indianapolis, IN Postponed TBA
IEEE/PES Transmission & Distribution Conference 4/20/20 Chicago, IL Postponed 10/12/20
TAA Conference & Expo 4/22/20 Ft. Worth, TX Postponed 9/2/20
Specialty Coffee Expo 4/23/20 Portland, OR Postponed 10/15/20
ACP Internal Medicine Meeting 4/23/20 Los Angeles, CA Canceled N/A
MRO Americas 4/28/20 Dallas, TX Postponed 9/1/20
OTC 5/4/20 Houston, TX Postponed AUGUST OR SEPTEMBER
AUVSI XPONENTIAL 5/4/20 Boston, MA Postponed 8/10/20
WasteExpo 5/4/20 New Orleans, LA Postponed 8/10/20
AISTech 5/4/20 Cleveland, OH Postponed TBA
HD Expo 5/5/20 Las Vegas, NV Canceled N/A
Licensing International Expo 5/19/20 Las Vegas, NV Postponed 8/11/20
Premiere Orlando - Beauty Show 5/30/20 Orlando, FL Postponed 8/29/20
JCK Las Vegas 6/2/20 Las Vegas, NV Postponed TBA
Neocon & Buildex Chicago 6/8/20 Chicago, IL Postponed TBA
Hospitality Financial & Technology Professionals - HITEC North America 6/15/20 San Antonio, TX Postponed 10/26/20
DUG East - Developing Unconventional Gas 6/16/20 Pittsburgh, PA Postponed 9/8/20
Cosmoprof North America 6/28/20 Las Vegas, NV Postponed 9/20/20

 

                Any guidance on preparedness and recommendations for mass gatherings should be referred from officials such as WHO and CDC. Adjusting to the new normal may seem overwhelming, but that’s okay. The Coronavirus has somehow brought us together to connect in a unique way. That somehow, we all have to work together to overcome this pandemic.

References:

UFI. (2020, 03 10). UFI releases first global assessment of the economic impact that COVID-19 is having on trade shows and exhibitions. Retrieved from https://www.ufi.org/wp-content/uploads/2020/03/UFI_media_release_economic_impact_of_covid19_100320.pdf

Vogel-Seib, D. (2020, 3 11). Coronavirus: Cancelled & postponed trade fairs. Retrieved from MeetExpo: https://www.expodatabase.de/en/articles/126009-coronavirus-cancelled-postponed-trade-fairs

 

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